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Posted in Fusion News, Press Releases

Fusion MarketingFusion Announces Promotion of Two Key Team Members

LOS ANGELES (July 17, 2014) – Fusion Marketing is committed to building and maintaining a strong and dynamic analytical team for its portfolio of clients. In supporting this commitment, the company announced today the promotion of two staff members. Jennifer Anazawa has been promoted to the position of Senior Category Analyst and Matt Schraut has been promoted to the position of Category Analyst.

“Our goal is to help our clients increase the retail sales of their key items,” explains Steven Muro, president and founder of Fusion Marketing. “It has always been my belief that when our clients are successful and growing, we’ll grow along with them. It has proven true with our internal progression of staff members.”

Anazawa has a range of analytical experience, including positions at Chuck Latham Associates, Inc., Pacific World Corporation and Maybelline NY*Garnier. Anazawa brings a high level of technical expertise that helped expand the company’s data validation, troubleshooting and analytical capabilities. Additionally, she manages all client-facing aspects of Fusion’s MarketInsights™, a proprietary data system that customizes sales reports and dashboards unique to each client.

“Jennifer has made significant contributions to many of Fusion’s achievements this past year,” states Mary F. Scott, vice president of client services. “Accomplishments include value-added analysis to industry reports, custom category reviews, and holiday and retail reports. This promotion is well deserved and clients will benefit from Jennifer’s proficiency.”

Schraut has analytical acumen and experience proven to benefit Fusion Marketing’s range of clients. He quickly demonstrated his analytical rigor and client communication skills taking lead roles in a number of custom, high-visibility projects. Schraut applied his technical and business skills to improve Fusion templates and processes for increased quality and meaningful retail insights. His responsibilities include data analytics, consumer insights and trend reporting.

“Matt is instrumental in the creation of new reports and a pivotal point person for clients. His strong interpersonal skills and drive to deliver client quality and value are just a few of his key strengths for success,” states Scott. “We are looking forward to making new strides in client deliverables and are pleased to announce another well-deserved promotion that will benefit our clients.”

Fusion Marketing partners with fresh produce suppliers, associations and retailers to increase sales at retail. Fusion uncovers growth opportunities and turns them into information-based, market-ready solutions that are customized to each client’s unique business needs. Every project is supported by Fusion’s experienced team to provide the highest level of expertise and dedicated client support.

To download a pdf of the press release, click here.